JSJ Trade Group

Trend-Setting Kitchen and Home Solutions

The JSJ Trade Group is the UH Group’s specialist division focused on capitalizing on modern material trends. Established during the rise of melamine and high-quality plastic wares, JSJ curates and distributes a vibrant, durable, and cost-effective range of kitchen and home essentials made from Melamine, Fiber, and high-grade Plastic materials.

We bring color, convenience, and functionality to the modern home.

Strategic Genesis and Trend Mastery

The creation of the JSJ Trade Group was a strategic response to a surging market trend. As Melamine tableware grew exponentially popular for its attractive finish, durability, and cost-effectiveness, the Group recognized a major market opportunity.

  • Import Integration: Leveraging the newly established import capabilities of JR Imports (now UH Group of Import and Export), JSJ was launched to efficiently source these diverse and appealing products from global markets.
  • Dedicated Focus: By specializing solely in melamine and similar polymer-based products, JSJ ensures its catalogue is always trendy, varied, and sourced for maximum quality and value.
  • Operational Base: The operations of JSJ Trade Group are centered at its facility on Yahoo Road in Kottakkal, perfectly positioned for regional distribution.

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Durable and Decorative Utility

JSJ Trade Group focuses on supplying all kinds of kitchen and home necessities that benefit from the strength and design versatility of modern materials. Our products are ideal for daily use, catering, and busy households.

Our comprehensive range includes:

  • Melamine Tableware: Stylish, shatter-resistant plates, bowls, and serving dishes that mimic the look of porcelain but offer superior durability.
  • Fiber & Plastic Accessories: Essential kitchen tools, storage containers, baskets, and utility items built from high-grade plastics and fiber materials that are safe, durable, and functional.
  • Kitchen & Home Utility: Products designed to streamline kitchen organization and preparation, ensuring our wholesale partners have access to the latest, most practical items on the market.

Featuring the Blue Ocean Brand

A significant portion of our stylish, high-quality products are marketed under our proprietary brand, Blue Ocean. The Blue Ocean brand is recognized for its commitment to:

  • Aesthetics: Offering attractive color palettes and sophisticated designs.
  • Durability: Guaranteeing resilience and long life, a key advantage of polymer-based products.
  • Value: Providing the best quality-to-price ratio in the mass consumer market.

Role in the UH Ecosystem

JSJ Trade Group complements our other specialized wings perfectly. While Ojes handles glass and Sagar Marketing manages general hardware and cookware, JSJ covers the vital segment of polymer-based utility, ensuring the UH Group offers a complete, comprehensive solution for all household wholesale needs.

JSJ Trade Group is the Group’s specialist in modern material solutions, ensuring the latest trends in kitchen utility and design are readily available to our wholesale partners.